How do you attract more clients? How do you price your work? How do you create value that customers are willing to pay for?
At Sign Print & Pack 2026, we invite you to an inspiring and hands-on workshop with Bastian Lind, author of Can You Make the Logo Bigger? and a consultant with more than 20 years of experience at the intersection of creativity, strategy, and business.
The workshop is aimed at designers, creative agencies, communication professionals, sign and print companies, and anyone working with creative services who wants to strengthen the commercial side of their business.
Drawing on his own experience as a designer, entrepreneur, and strategic advisor, Bastian will share practical tools and methods to help you:
- better understand your customers’ needs
- build a stronger market position
- attract more—and better—clients
- work more strategically with sales and business development
- turn creativity into real business value
Throughout his career, Bastian Lind has worked with branding, design, marketing, and business development. He is known for his ability to make complex business topics relevant, practical, and actionable for creative professionals. Based on two decades of experience in the creative industry, the workshop combines practical exercises, real-world examples, and valuable insights that participants can apply immediately in their day-to-day work.
Whether you are self-employed, work at an agency, or are part of a larger organisation, you will gain inspiration and practical knowledge on how creativity and business can reinforce each other rather than compete with one another.
Places are limited.